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Welcome To The Olive Oil Taproom.

The Olive Oil Taproom is an Ultra Premium Extra Virgin Olive Oil & Aged Balsamic Vinegar #Free Tasting Room.   We educate about the wonderful health benefits of Ultra Premium Extra Virgin Olive Oil and Aged Balsamic Vinegar.  We explain how an olive oil should smell, taste and feel.  The white pepper sensation and grassiness is indicative of its Bio-phenol content (anti-oxidants) still being in the oil.

Our products are from different countries, such as, Chile, Italy, Spain, Australia, Greece, Peru, Tunisia-Africa, Portugal, and California, etc. Our products will change at every crush season (two times per year April & November) so you will have the freshest olive oils in the world. We have no carryover oils.  Once an oil is depleted, it won’t be back again until the next crush season.

We are not a huge Franchise. All of our stores are independently owned, therefore, we can make decisions with our customers’ input and carry their favorites andadd new choices.

We provide a small selection of other fine products such as olive tapenade, pesto, pastas, dispensing cruets, dipping dishes, and many other gifts to match all budgets.

 

 

How are we different?

Our oils have more than the standard levels of Bio-phenol and oleic acids. Higher levels of each of these Anti-Oxidants and Anti-Inflammatories has been proven to help in lowering the incidence of certain breast cancers, coronary diseases, such as high cholesterol and recently found to contain oleocanthal.

In those studies, oleocanthal seemed to increase production of proteins and enzymes necessary to remove amyloid beta from the brain with regard to Alzheimer’s disease. http://pubs.acs.org/journal/acncdm.  The health benefits of a true Extra Virgin Olive Oil are absolutely amazing.

We have over 54+ Varieties of Ultra Premium Extra Virgin Olive Oils, Infused Flavors of Olive Oils and Barrel Aged (Modena, Italy PGI, 12 year) Balsamic Vinegar.

Did you know that a balsamic cannot be called “a balsamic” unless it has been aged for at least 12 yrs.  Our Traditional has been aged up to 18 yrs. The health benefits are such that no sugars or caramel coloring have been added. A true Balsamic can regulate blood sugar, reduce high blood pressure and improve the digestive process with pro-biotics.

You can sample and pair an Extra Virgin Olive Oil with an Aged Balsamic Vinegar to your taste and preference ( e.g. citrus, fruity, savoury, spicy). We provide Italian bread and Gluten Free for dipping and savoring the flavors.  We bottle your choices for you on the spot from our Stainless Steel Fusti tanks (hand crafted stainless steel tanks with no inside welds) crafted by Sansone from Italy. Therefore, no light or heat will penetrate your Ultra Premium Olive Oils and they will retain their health qualities as long as possible.

An olive oil should never be stored in clear glass or plastic containers.  The oil will go rancid far too quickly and lose its health benefits.

Where can you actually taste & sample for #FREE so many wonderful flavors (Tuscan, Basil, Garlic, Black Cherry, Honey Ginger, Cranberry Pear, etc. it is endless) before you purchase them? Here!!!!

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Ultra Premium (UP) is a new category of olive oil that distinguishes the highest quality extra virgin olive oil in the world. The UP standard was created by Veronica Foods in response to the growing need to separate high quality extra virgin olive oils from what dominates the so called “gourmet” and “premium” olive oil markets, as well as, the broader category sold in mass markets the world over under thousands of brands and private labels.

The absurdly low standards created and fostered by numerous trade associations and government agencies responsible for policing them has only contributed to the confusion and misinformation. EU producers are actually given a perverse incentive in the form of government subsidies to keep their oils in storage until market conditions improve.

This practice clearly demonstrates the governmental complicity with retailers and bottlers to sacrifice quality for price. Lack of enforcement and testing by these trade associations and governmental agencies has led to a marketplace dominated by inferior oils and rife with adulteration. These practices by some of the world’s largest olive oil producers and bottlers have led to a steep decline in prices of extra virgin olive oil and are driving quality oil producers out of business.

The self serving overemphasis on “Where” extra virgin olive oil is produced continues to dominate perceptions at the expense of the far more significant “When, What, and How” the oil is made. The UP standard has as its principal barometers Chemistry and Freshness. These two underappreciated variables can be objectively measured, quantified, and certified. Since the highest quality #EVOO comes from high quality fruit coupled with high quality production processes, the UP standard encompasses strict requirements for both the end-product and the production process.

No matter how high the quality of fruit and production methods used, the best olive oils in the world are never as good as when they are fresh. There are no standards for shelf-life of #EVOO, and the current IOC “best buy” date is intentionally misleading and utilized at the whim of the retailer and bottler.

When a quality #EVOO is fresh, there is significantly more positive sensory attributes detectable by the palate. As any #EVOO ages, it naturally oxidizes losing positive sensory qualities as well as inheriting defects. Newly developed tests can objectively quantify the “Freshness” of an #EVOO at various stages in its lifecycle and are referred to as the “Fresh Pack” tests encompassing both the Diacylglycerol Content (DAGS) and Pyropheophytins (PPP).

The UP standard is reserved for the finest extra virgin olive oils in the world, as such, the UP grade exceeds all existing European, Italian, Spanish, Greek, North American, Californian, or any other standard for the grade known as extra virgin olive oil.

In order to qualify for the UP grade, the extra virgin olive oil must meet or exceed a comprehensive set of Production, Storage, Transportation, Testing, Chemistry, and Organoleptic requirements as set forth in the following document. Instead of placing an overemphasis on what is less important (Terroir) to the detriment of the most critical factors (Chemistry and Freshness), the UP program is intended to reward farmers for producing high quality oil.

The UP program is intended to promote Fair Trade practices and help create a demand for a higher quality product thereby increasing the value.

NEWS HOT OFF THE PRESS:

New Kosher Certifying Body

In the next several weeks, you will begin to see a new Kosher certification Displayed in the store.

Veronica Foods has chosen to work with  EarthKosher, a company that was founded with the intention of supporting and assisting small to midsize natural food companies in obtaining  kosher certification in a down to earth manner. EarthKosher is committed to being the leading kosher certification agency in North America, for natural and organic food companies.  Veronica Foods Co. will continue to seek out and align itself with similar companies with a conscience!

We welcome you, your family and friends to try out our oils, enjoy the tastings, education, have a wonderful day together, and to go home eating wiser & healthier!!!

WE ARE NOW CERTIFIED NON-GMO:

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GMOs, or “genetically modified organisms,” are plants or animals created through the gene splicing techniques of biotechnology (also called genetic engineering, or GE). This experimental technology merges DNA from different species, creating unstable combinations of plant, animal, bacterial and viral genes that cannot occur in nature or in traditional crossbreeding. #NON-GMO #CERTIFIED

 

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www.truthinoliveoil.com

Tom Mueller, Author/Investigative Journalist. The Olive Oil Taproom is listed on this site and WWW.OliveOilTimes.com as a reputable supplier of Ultra Premium Extra Virgin Olive Oil!  This article is full of great information for the serious olive oil consumer.